Why Isn’t White Castle A Fast-Food Giant?

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White Castle is widely considered to be the first hamburger fast-food chain in the United States. It's famous for small, cheap hamburger sliders and its role in the 2004 stoner comedy "Harold & Kumar Go to White Castle." Despite its notoriety, the brand has a limited footprint in the Midwest and Northeast. So why is White Castle not nearly as big as rivals like McDonald's and Burger King?
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Why Isn’t White Castle A Fast-Food Giant?



16 Nov 2019



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Blaine W
Blaine W Vor 25 Minuten
When you live in Oklahoma and their are no white castles so you buy some frozen sliders from your grocery store and eat them while watching this
Demarcus Q
Demarcus Q Vor Stunde
You know they gotta be the humblest in the game
Boggob Vor Stunde
*"Jalapeno sliders and onion rings... Mhmmm, I'll be right back"*
Damian Quintanilla
Damian Quintanilla Vor 4 Stunden
Nah I’m from Michigan there’s a white everywhere
Brandon Cooper
Brandon Cooper Vor 5 Stunden
I’m from north jersey , we ate here every weekend after the skating rink on Saturdays, good ole days,
Kain R Heinlein
Kain R Heinlein Vor 6 Stunden
Sorry but the first McDonald's was in San Bernardino (the fast food capital of the world) in the 40s.
RyanMartinDrums Vor 8 Stunden
One word.... ONIONS!
Annie Kautz
Annie Kautz Vor 15 Stunden
Opening one in Las Vegas was a dream come true for those in the West Coast!
Bongo Cat
Bongo Cat Vor 15 Stunden
i dont think you guys know what the MIDWEST is
Bongo Cat
Bongo Cat Vor 15 Stunden
i always pronounce it inTEGral not INtegral ;( have i been wrong this whole time?
polong99 Vor 18 Stunden
LOL the staffs in the outlet where they interview the CEO must be superbly acting being busy AF
OsamaBinGlockin Vor 18 Stunden
The guy at 9:20 has such a rapey vibe
javier salazar
javier salazar Vor 18 Stunden
9:19 wtf that map ??
PGT Beauregard
PGT Beauregard Vor 18 Stunden
White Castle had been an institution years before McDonald's, but their locations lacked a drive-thru. McDonald's did a great job of promotion, development, securing investors, and designing stores(playgrounds, drive-thru's). Together with superior product development(forget about Ray Kroc's Hulaburger) and you have a recipe for great success(McDonald's) or stagnation (White Castle). Pity, as I miss the simplicity and purity of the White Castle brand.
FixItCar Vor 21 Stunde
Because it's disgusting!!
G_R_ I_M_
G_R_ I_M_ Vor 21 Stunde
💩 The belly bombin' baby boomers 💩
Jerzey Boy1995
Jerzey Boy1995 Vor 22 Stunden
The Smallest fast food joint. In-n-out burger: Here's a plane ticket to come visit us.
Brandon Yu
Brandon Yu Vor Tag
“White Castle represented cleanliness” Have you seen the White Castles in Vegas???
CoolStuff Unboxings
White castle is expensive, they have decent chicken sliders but when one costs over a $1 and I need like 6 or 7 of them. It just doesn't make sense then compared to other franchises like McDonalds
Because the word white is in it. If it was black castle.... It wouldn't work, never take or get blame and if you didn't eat there, you'd be racist. So the government world Step in and force everyone to eat there....
Michael Schlimmer
Found one once, and they were terrible
Mary Jane Cima
We need one in south jersey!!!!
Keifer Vor Tag
We don't have white castle where I live when I went to St. Louis at 27 years old I had to try it and idk if I got unlucky or what but the one I went to was horrible.
alfred baxter
We still have couple white castles in minnesota
Lil Zam
Lil Zam Vor Tag
White Castle is nasty don’t know how people like it
Stan Wolenski
Buy them by the sack. For many years the price was 12 cents each, 8 for a buck with something left over. There were several different in Jersey, not all in the best if neighborhoods. In Texas I am only able to buy White Castle at our supermarket, good but not the same as hot off the grill.
Green Dash24
Green Dash24 Vor 2 Tage
There foods garbage, that’s why. Their burgers taste like some microwaved meat on a bun
Green Dash24
Green Dash24 Vor 20 Stunden
FaZe EXTRENE The best of the best is Fuddruckers. White Castle burgers don’t even LOOK appetizing 😷
FaZe EXTRENE Vor 21 Stunde
Renee Larson-Endsley
Because you’ll see why after you use the restroom 5 minutes later. 🤣
Wayne Merryman
Wayne Merryman Vor 2 Tage
Nastiest semblance of a hamburger ever. The last 1 I attempted to eat was a soggy mess. My dog even walked away from it.
Abigail Vazquez
Abigail Vazquez Vor 2 Tage
i used to love white castle! i used to have near me but i think it closed or moved to another location. wish i could have some!!
It is what It is
It is what It is Vor 2 Tage
Now at Disney soon
Tony Potato
Tony Potato Vor 2 Tage
Tried White Castle for the first time, ordered 3 "burgers", ate one and gave the rest to the homeless dude hanging out in the store. Holy hell these burgers are god awful.
Coin Horder
Coin Horder Vor 2 Tage
Mc Donalds and Burger King is not that great and not as good as they used to be. There need to be more White Castles and Jack in a Box
just when I thought I knew a good bit about American cuisine and fast food culture I come across this, never actually heard of White Castle before. will definitely like and try it as soon as I can once I make it back to America. greetings from germany.
Kung Pao Pizza
Kung Pao Pizza Vor 2 Tage
*More importantly* Why is Burger King a fast food giant?
SixPack Shakur (Rep5281)
Because it's good.
Kaikyouto Vor 2 Tage
I remember eating at White Castle's in KL in the early nineties, square sliders were a revelation to me. I was really disappointed when they closed down their Malaysia restaurants.
Heather Bergstad
Heather Bergstad Vor 3 Tage
Their in store burgers don't taste the same as fresh they are still very yummy it would take me a day and about $500 to drive to a store so I will keep buying the ones in the store it is much cheaper and still get the great burger.
John McMahon
John McMahon Vor 3 Tage
Fast Food? You gotta be kidding, every White Castle restaurant is so slow to get your order. It shouldn't take so long to cook a small burger.
Losttouchjs Vor 3 Tage
If you’re not going to expand in the United States then why would you expand overseas? 😂
enkadu007 Vor 3 Tage
Live near one, its meh
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congrats ksi
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